Mercado Software asked Unleashed Media™ to apply new branding to its existing Web site. We incorporated their new logo and graphics into several interface designs to see which fit their new image. Once we found the perfect match, we revised the old site's cumbersome navigation and request form procedures, and suggested that the site be better prepared for marketing. After updating the meta information and preparing each page for the newsite launch, we developed an ongoing marketing program for the site. Within two months, the new site's unique visitor traffic had increased 50%, the user was able to get to the information quicker, average length of stay on the site had increased from1.5 to 2.10 miniutes per page, and the number of pages being viewed had nearly doubled.

Since redesigning the mercado.com Web site, Unleashed Media™ has designed and developed the company's intranet. Both the Web site and the intranet contain more than 60 pages, and each site was completed, start to finish, in 60 days.

You can visit them at www.mercado.com .

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